About Us

Founded in 2020 and based in Toronto’s vibrant Junction neighbourhood, NOVO MxC is a premium creative and marketing agency that specializes in scaling food and beverage brands. We combine strategic thinking, creative expertise and industry knowledge to help ambitious brands strengthen their market position, connect with customers and unlock new opportunities for growth.

Strategy Is at the Heart of Everything We Do

We believe exceptional marketing and creative work starts with a clear strategy. Whether we’re developing a brand identity, designing packaging, building a website or launching a marketing campaign, every project begins with understanding our client’s business, customers, competitors and long-term objectives.

Our full-service capabilities include brand strategy, market research, branding, graphic design, packaging design, website design and development, digital marketing, photography, video production and animation. Rather than providing isolated creative services, we build lasting partnerships, supporting our clients across multiple disciplines as their businesses evolve.

Big Agency Expertise. Personal Attention.

At NOVO, every client works directly with our Founder and Creative Director, Suave Kajko, who personally oversees every project from initial strategy through final execution. This hands-on leadership ensures consistency, accountability and senior-level expertise throughout the entire process.

Our team of eight highly skilled professionals brings together specialized talent across strategy, design, technology and content production. This collaborative approach allows us to deliver comprehensive creative solutions with the responsiveness and personal attention of a boutique agency.

We Are True Experts in the Food and Beverage Industry

Our specialization goes beyond creating attractive brands and packaging. We understand the unique challenges facing food, beverage and consumer packaged goods (CPG) companies, from competitive retail environments and consumer expectations to packaging requirements and international market expansion.

We have extensive experience developing bilingual packaging for the Canadian market, English-language packaging for the United States, Nutrition Facts Tables (NFTs), UPC barcodes and retail-ready packaging designs. We’ve also supported brands expanding throughout Canada, the U.S. and Asian markets.

Beyond our creative capabilities, we also provide access to an established network of industry specialists, including co-packers, co-manufacturers, recipe developers / food scientists and regulatory review experts, helping our clients navigate challenges that extend beyond traditional agency services.

Creative Thinking. Smarter Technology.

Since late 2022, we’ve been early adopters of artificial intelligence, integrating advanced AI-powered tools into our research, strategy, creative development and production workflows.

By combining emerging technologies with experienced professionals, we’re able to work more efficiently, explore new possibilities and deliver high-quality solutions without compromising the creativity and strategic thinking that define our work.

Your Partner in Growth

We work best with ambitious food and beverage companies that recognize the value of professional branding, packaging, websites and marketing. Whether you’re launching a new product, expanding into new markets or elevating an established brand, we’re here to provide the strategic direction and creative expertise needed to support your next stage of growth.

If you’re looking for a creative and marketing agency that’s genuinely invested in your success, let’s talk about what we can build together.

We work best with ambitious food and beverage companies that recognize the value of professional branding, packaging, websites and marketing. Whether you’re launching a new product, expanding into new markets or elevating an established brand, we’re here to provide the strategic direction and creative expertise needed to support your next stage of growth.

If you’re looking for a creative and marketing agency that’s genuinely invested in your success, let’s talk about what we can build together.