Marketing Advice for Food and Beverage Brands

Cooking Up Success: How to Grow and Scale Your Food & Beverage Brand
In the fast-moving world of food and beverage, innovation is as essential as salt. Whether you’re making craft soda, farm-fresh spreads, or plant-based frozen meals,

Food and Beverage Regulations and Compliance in Canada: What Every Growing Food Brand Needs to Know
Let’s be honest, running a food or beverage brand in Canada is a full-course meal. Between ingredient sourcing, perfecting your packaging, managing supply chains, and

How Do I Find a Food Manufacturer for My Product?
Tips, insights, and a sprinkle of food puns from the team at NOVO MxC So, you’ve whipped up a killer recipe, taste-tested it to perfection,

Food and Beverage Digital Marketing: Stirring Up Success in the Online World
Let’s get real—great taste alone won’t get your brand flying off shelves anymore. In today’s digital-first world, it’s all about visibility, relatability, and consistency. Think

How Do I Successfully Launch a New Food Product in Today’s Competitive Market?
Launching a new food product is kind of like prepping for the biggest dinner party of your life. You’ve perfected the recipe, taste-tested a hundred

How Can I Build Brand Loyalty for My Food Brand Among My Customers?
Let’s be honest—getting someone to try your food brand is one thing. But getting them to love it so much that they keep coming back